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Turn GitHub PRs Into Marketing Content

Your engineering team ships incredible work every week. Fireside watches your GitHub activity and turns merged PRs into stories your audience actually cares about.

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One pull request. Three channels. No copywriting.

Before — merged PR

PR #247: Implement real-time collaboration engine

+ Added WebSocket-based sync protocol
+ Conflict resolution via operational transforms
+ Sub-50ms latency across regions
+ End-to-end encrypted document state

12 files changed, 2,847 insertions(+), 341 deletions(-)

→

After — publish-ready posts

Real-time collaboration just shipped. Multiple users editing the same document, sub-50ms sync, end-to-end encrypted. No plugins, no third-party dependencies.

We shipped real-time collaboration this week. It's the kind of feature that sounds simple until you build it.

The challenge wasn't the WebSocket layer — it was conflict resolution. When two people edit the same paragraph at the same time, someone has to be right. We chose operational transforms over CRDTs because consistency matters more than offline support for our users.

The result: sub-50ms sync across regions, end-to-end encrypted, and it works without any third-party infrastructure.

Slack · #engineering-wins

Real-time collab engine is live. 2,847 lines of new code, sub-50ms latency, e2e encrypted. Big ship from the platform team this week.

How it works

Connect your repo

Point Fireside at your GitHub repository. It pulls merged PRs and recent commits.

Fireside reads the code

AI analyzes diffs, PR descriptions, and commit messages to find stories worth telling.

Publish the story

Get developer-audience posts for X, LinkedIn, and internal channels—technical enough to be credible, clear enough to share.

Built for teams that ship fast and don't market it enough

Ship and tell

Every merged PR becomes a potential story. No more "we forgot to announce that."

Technical to human

Fireside translates code changes into stories anyone can understand—without dumbing them down.

DevRel without the overhead

Keep your developer audience engaged without pulling engineers off real work to write blog posts.