Fireside
Company Story Engine
About

The always-on future of company storytelling.

Every day you aren't telling your story - AI is telling it for you.


Not only that; your best creative output trains the tools your competitors use to compete with you.


You are losing control of your future.


Fireside is an MVP of an always-on company storyteller that turns your unique context into infinite stories on every channel that are:

  1. uniquely and authentically you
  2. cannot be copied by competitors, and
  3. INTERESTING.

Using storytelling techniques I pioneered at Simply Wall St, it identifies high-signal moments, then generates publish-ready drafts for every channel (currently Twitter, LinkedIn, internal), in your own style and voice, ready for immediate publishing.

What it does

Fireside makes your data more valuable. Turn the output of every part of your business - calls, meetings, briefings - into crisp, consistent messaging that resonates.

  • Upload a transcript (PDF/TXT)
  • Discover candidate stories (risk, growth, AI/tech, talent…)
  • Generate drafts tailored for different channels
  • Copy or save outputs for review and publishing
Fast Structured Review-friendly Signal over slop

Founding Customer Offer

First 10 customers only

$2,500 one-time install
+
$500 /month for 12 months

Full year of access. Help shape the product.

Get in touch

Privacy & data handling

This is an early-stage product. Use non-sensitive sources (e.g. town halls, slack, Notion pages) while you test the product. Data may be retained by us for bugfixing purposes, and our primary model is the Anthropic API.

Uploads are processed to generate stories. Saved outputs are stored locally on the server for review, and can be deleted on request.

Design principles

  • Outputs are editable: Human-approved publishing.
  • Traceability: each story points back to source quotes.
  • Consistency: format + style are repeatable across runs.
  • Scale: optimize for shipping content.

Roadmap

  • Simple controls (tone, length, audience)
  • Inline editing + export bundles
  • History / saved runs
  • Team workflows (review, approve, publish)